Bestseller
Ube Halaya
Traditional Filipino ube dessert — smooth and velvety, or with soft ube chunks.
A Taste of Heritage, A Spoonful of Love
Premium Ube Jam & Ube Halaya
Rich, creamy and proudly homemade in Antipolo, Rizal — made with real purple yam, the heritage way.
As featured on
DTI · Asenso Pilipino
GMA · Unang Hirit
Tatak Pinoy Expo 2026
Kota Paradiso
Our products
Made with real ube,
from our kitchen to yours.
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Ube Jam
Spreadable, glossy and rich — perfect on pandesal.
Ube Powder
Dehydrated, finely milled purple yam for baking.
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Bestsellers
Our story
A family recipe,
shared since 2011.
For Ralph and Bernice, making ube halaya was always more than tradition — it was how the family came together every Christmas and New Year. In 2025, that recipe became Bren Raphael’s, named after their two sons.
On air & on stage
Recognition
DTI: Asenso Pilipino · S3 EP1
Ube World Domination: Mag-asawa, Umasenso Dahil sa Ube
Kafoodtrip
Patok na Negosyo: One of the Biggest Makers of Ube Jam & Halaya in the Philippines
ABS-CBN News · My Puhunan: Kaya Mo!
Kumita at Yumaman sa Paggawa ng Ube!
Kind words
“SOOOO GOOD! Definitely!!!”
A business chat from missritadaniela
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